Your brand identity strategy should include the personalisation of your office supplies and other promotional materials. This is concept many businesses are overlooking; yet it is one of the simplest ways to help you promote your brand whilst standing out amongst competitors. A brilliant logo that represents who you are and what you do, will leave an indelible image upon your customers.  This should be a cornerstone of your brand awareness strategy! This is an essential, cost effective marketing method for any business. Your corporate logo imprinted on note pads, folders,...Continue reading »

I believe that many office supplies companies could increase sales without having to make a single cold call. However, many suppliers are too set in their ways to embrace change although their websites maintain they are the most forward thinking and innovative people in the world! Could you make any changes to improve your website? To me many office supplies websites don’t stand out as being different from each other apart from their colours or designs. They might write about things like next day delivery, free gifts, discounted prices and green products but nearly...Continue reading »

Would you give your employees the choice to work from home? Working from an office building can become monotonous after a while. You get up, get ready, eat breakfast, then head off to the office where you do the same work, use the same office stationery and see the same co-workers day in day out. Although there may be comfort in the routine, it may become boring and tedious after a while for some. May is National Work From Home Day where companies allow their employees to work from home rather than come into the office. But there has been a degree of opposition from...Continue reading »

If part of your job role is purchasing office supplies you will know there are many of office supplies companies wanting your business in the current economy. Many suppliers still hit the phones and promise buyers they can save around 20 -30% on supplies before they even know what they currently pay for stuff. Salesman with superhero genes still exist! The reason many salesman are so confident in being able to save you such a large amount of money is they know the high margins they make from their existing customers (not new business customers as they need to LOOK cheap) Supplier...Continue reading »

Red-Inc are a progressive company that looks far deeper into your company than you might think necessary for “just an office supplier”. Why? Because we believe that if they work as a partnership with you, Red-Inc can save you more money. How? By looking at the bigger picture and by using our expertise to help you in the area we know and understand well. Red-Inc sell far more than paper, pens and desk top stationery to our clients in Brighton in East Sussex. They offer this and a handful of associated services to clients throughout the whole of the UK. We have available...Continue reading »

There are many green office supplies companies in the UK claiming to be the best, so what company do you choose for your office supplies? If you have been searching for a dedicated green office supplies company then more than likely you have started online. Some office suppliers claim to specialise in eco product or products made from recycled materials. Others claim to have accreditation longer than your arm! I start to shiver when I hear the word “green office supplies” as many suppliers have added words like this to their sales vocabulary tool kit without anything...Continue reading »

If you’re a large user of office supplies then you will be met with hundreds of companies willing to negotiate hard on price to win your business. In the 90’s the pricing matrix for supplying stationery was a lot simpler than methods used today, but then the savings achieved were nowhere near as high as they are in 2013! Back in the 80 and 90’s if you wanted to save money on office supplies you negotiated a percentage off the dealer catalogue and that was about it. There was no monitoring or computer software involved in getting you a better deal. Today’s...Continue reading »

If you’re a confident user of the internet you probably know how and where to look for the cheapest deals. When it comes to large businesses looking to find a good office supplies company to work with it can be a very different story. Unless you’re looking to deal with an office supplies company that deals predominantly online by way of e-commerce then you will want to find a supplier you can speak with face to face on a regular basis. You might even have hundreds of business cards and brochures tucked away in a draw? This might not do you the biggest favour long...Continue reading »